School S31 · F06
AI Marketing
Growth engineering with AI in the loop.
For marketers-turned-engineers and vice versa — SEO, content, ads, lifecycle, all AI-augmented.
Learning outcomes
What graduates can do.
- 01Run full-funnel growth programs
- 02Ship SEO and content at scale with AI
- 03Design paid acquisition experiments
- 04Instrument lifecycle and retention
Curriculum
8 courses.
Delivered as a portfolio-based sequence. Every course culminates in shipped work reviewed by working practitioners.
- 01Modern Growth Foundations
- 02SEO & Programmatic Content
- 03Paid Acquisition (Meta, Google, TikTok)
- 04Lifecycle & Email Marketing
- 05Brand & Positioning
- 06Growth Experimentation
- 07Marketing Analytics & Attribution
- 08Capstone: Run a Growth Program
Tools & technologies
PostHogSegmentCustomer.ioAhrefs
Career tracks
- Growth Engineer
- Head of Growth
- AI Marketing Lead
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